Challenge
The brand needed a clean product browsing experience and confidence-building structure for pre-owned fashion buyers.
E-commerce
The Real Okrika
A fashion resale storefront experience built around trust, discovery, and repeat purchase behavior.
Solution
I designed a conversion-focused shopping flow with strong product hierarchy, clearer catalog structure, and mobile-first interactions.
Impact
- Improved product discoverability on mobile
- Clearer visual trust cues for first-time buyers
- Better checkout intent through cleaner CTA flow
Tech stack
- Next.js
- TypeScript
- Tailwind CSS
- Vercel